Pumpkin Pound Cake

Brand: Family Mart Sweets

Cost: 130 yen

Found At: Family Mart

I do not feel comfortable attesting that there is any pumpkin in this – or that there is any pumpkin flavoring for that matter. I appreciate that the Family Mart is trying to put a festive twist on their pound cake and I’m all about getting into the spirit of the spookiest holiday, but this is just a pound cake. Is it still delicious? Absolutely! Did I eat it all with no complaint? Certainly! Is it just a marketing gimmick to capitalize on Japan’s Halloween fever? 110%. But if you like pound cakes in spooky wrappers, look no farther.